Internet Marketing Strategy

So what is the secret to internet marketing? Or to ANY online business success?

It?s actually being stated clearly to us ? MARKETING. The truth is, it?s about having a powerful marketing strategy for your internet business. If you?re confused of what I mean, my apology on that ? so let me explain:

You see, these ?Gurus? talk about their blogging software, keyword software, traffic software or Facebook software, or any of those ?push button? software that SUPPOSEDLY generate income for you? they?ll sell to you those shinning objects that promise to make $14,321 in 5 days or something.

Truth is, they don?t use those ?push button? software to make hundreds of thousands or a million? they?re using the ?REAL STUFF? ? which is none other than effective marketing strategy.

Even if those ?push button? stuff work, they?re required to be ?combined? with a marketing strategy.

Look at all of the great businesses today ? they have a particular strategy that makes them so successful today.

On the large scale examples, let?s look at:

Microsoft. Bill Gates understand the strategy of LEVERAGE and ?joint venture?. He ride on IBM by ?incorporating? Windows into computers.

Facebook. Targeting University students when it was first launched. Novelty. ?Exclusivity?. Niche selection.

Google. Way too many strategies to list here but one that is paramount would probably be focusing on giving good stuff away for free.

If you?re doing internet marketing, the #1 strategy you must use is ?information marketing?. Reason is, you can use valuable information to powerfully generate leads, use them as bonuses to your physical or other information products, build credibility, sell them separately and so on.

The biggest question would probably be this ? how do I learn marketing strategies?

Of course the simplest one is to learn from a mentor. But this opportunity doesn?t always exist so here are others?.

1. Look at how big companies are launching their ?products?. Try to decode what the marketing strategy that they?re applying is, then see how that can be applied into your own business. I thought of the strategy of giving away products for free by simply based on what I?ve observed from Google. I?m not a genius, I?m just good at observing.

2. Look at how your competitors are doing it. If you?re in the information business, the best place to find them is at Clickbank.com. Read their salesletters. Watch their video salesletters. You?ll learn how they sell.

3. Create your own ?mastermind? group. This way, whenever you have thought of a marketing strategy, you can bounce your idea with them ? to see if they like it or not.

Here?s what I think would be the greatest ?marketing strategy? of all time:

?Choose your market wisely; choose the market that will be responsive towards your message and focus on building relationship with them. The goal is not trying to sell your product, but positioning yourself as the person who will help them to solve their problems. This way, they would appreciate your product/service because you?re adding value to them.?

If you feel like sharing your marketing strategy, feel free to leave your comment. Or just leave anyway if you like what you?ve read today.

By the way, if you?re a Malaysian or coming to Malaysia in June, check this out.

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Source: http://patricchan.com/268/the-secret-to-internet-marketing/

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