Wednesday, April 3, 2013

Someone won a Moga Pro Android gaming controller! Was it you?

Moga Pro Android gaming controllers

Ok, actually, it's two someones, but who's counting right?

Simon took a gander at these hot little Moga Pro Android gaming controllers at PAX East 2013 and we got a couple to pass on to our fantastic readers. The winners are as posted after the break, and if you were chosen watch your email as we'll be following up during the week to get your shipping info.

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Source: http://feedproxy.google.com/~r/androidcentral/~3/S4HE8HzYSXY/story01.htm

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Organic labels bias consumers perceptions through the 'health halo effect'

Apr. 1, 2013 ? The word "organic" can mean many things to consumers. Even so, the power of an organic label can be very strong: studies have shown that this simple label can lead us to think that a food is healthier, through what is known as the 'health halo effect'. But can this bias go further?

A study by Cornell University's Food and Brand Lab researchers Wan-chen Jenny Lee, Mitsuru Shimizu, Kevin M. Kniffin and Brian Wansink set out to answer this question. Their study shows that an organic label can influence much more than health views: perceptions of taste, calories and value can be significantly altered when a food is labeled "organic." Certain people also appear to be more susceptible to this 'health halo' effect than others?are you?

115 people were recruited from a local shopping mall in Ithaca, New York to participate in this study. Participants were asked to evaluate 3 pairs of products -- 2 yogurts, 2 cookies and 2 potato chip portions. One item from each food pair was labeled "organic," while the other was labeled "regular." The trick to this study was: all of the product pairs were organic and identical! Participants were asked to rate the taste and caloric content of each item, and how much they would be willing to pay for the items. A questionnaire also inquired about their environmental and shopping habits.

Even though these foods were all the same, the "organic" label greatly influenced people's perceptions. The cookies and yogurt were estimated to have significantly fewer calories when labeled "organic" and people were willing to pay up to 23.4% more for them. The nutritional aspects of these foods were also greatly biased by the health halo effect. The "organic" cookies and yogurt were said to taste 'lower in fat' than the "regular" variety, and the "organic" cookies and chips were thought to be more nutritious! The label even tricked people's taste buds: when perceived as "organic," chips seemed more appetizing and yogurt was judged to be more flavorful. "Regular" cookies were reported to taste better--possibly because people often believe healthy foods are not tasty. All of these foods were exactly the same, but a simple organic label made all the difference!

Who is less susceptible? This study found that people who regularly read nutrition labels, those who regularly buy organic food, and those who exhibit pro-environmental behaviors (such as recycling or hiking) are less susceptible to the organic 'health halo' effect. So, if you do not consider yourself in one these groups, take a closer look when shopping for organic foods -- they are, after all, still cookies and chips!

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Story Source:

The above story is reprinted from materials provided by Cornell Food & Brand Lab. The original article was written by Rachel Eklund and Wan-chen Jenny Lee.

Note: Materials may be edited for content and length. For further information, please contact the source cited above.


Journal Reference:

  1. Wan-chen Jenny Lee, Mitsuru Shimizu, Kevin M. Kniffin, Brian Wansink. You taste what you see: Do organic labels bias taste perceptions? Food Quality and Preference, 2013; 29 (1): 33 DOI: 10.1016/j.foodqual.2013.01.010

Note: If no author is given, the source is cited instead.

Disclaimer: This article is not intended to provide medical advice, diagnosis or treatment. Views expressed here do not necessarily reflect those of ScienceDaily or its staff.

Source: http://feeds.sciencedaily.com/~r/sciencedaily/health_medicine/nutrition/~3/9BFLgahB5b8/130401121506.htm

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Tuesday, April 2, 2013

How to price your apps, sell them, and earn a living

How to price your apps, sell them, and earn a living

Former developer tools evangelist at Apple, Michael Jurewitz has been going flat out on the writing circuit this past week, topped off by a an insane final lap consistent of a 5-part series on understanding App Store pricing.

Pricing your app is probably one of the most difficult things you will ever do. It often feels like a shot in the dark at best and a wild-guessing game at worst. It's important to remember that there are a few things you can do ahead of time, and some very interesting things you can do later, to understand how successfully you may have priced your application.

Here's the breakdown, and the links to each part:

Part 1 looks at the phenomena of falling prices, or "racing to the bottom", and graphs the differences between top and median selling and grossing apps.

Part2 looks at the difference between top selling and top grossing apps, and which types of apps actually make money.

Part 3 looks at elasticities, demand curves, revenue maximizations, and the realizations that App Store business really is a business.

Part 4 looks at how all of the above should be factored into determining what price can be charged for any given app.

Part 5 is where Jury puts his own apps where his mouth is, showing how all this thinking was applied to Black Pixel's Kaleidoscope 2, and what the results have been to date.

Read 'em all, and thanks to Jury for sharing his insights, and driving all this across the line. Very nearly at Mach 1.

Source: Jury



Source: http://feedproxy.google.com/~r/TheIphoneBlog/~3/TGTbR8R3YkI/story01.htm

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How Parallel Universes Actually Work, Scientifically

Parallel universes are basically the most popular trope in science fiction, because Batman and Spider-Man in alternate universe costumes are awesome, and also human existence is inherently full of awful, soul-crushing regret. But how does the science actually work? More »


Source: http://feeds.gawker.com/~r/gizmodo/full/~3/Uw90G8EwI1U/how-parallel-universes-actually-work-scientifically

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Let Them Eat Cake | Nouse

Chaos descends on the humble abode as Easter threatens and the kitchen goes into overdrive in preparation for being allowed to eat chocolate

DSCF3864In my family, Easter comes very close to taking precedence over Christmas. An outrageous statement to some; you don?t get presents, you don?t have roast turkey, there are no carols? I take your carols, and raise you chocolate. And roast lamb. Food is important in this family.

Don?t get me wrong, food is a priority year round, but around this time of year, it really takes centre stage, particularly when the Family Friends come to stay. This is usually the point when the Mothership goes into overdrive and plans the weekend of the century in terms of food. It is generally assumed that the rest of our time will be spent either sleeping off said food or walking the dog in preparation for more food.

This year was no exception. The Family Friends duly announced their arrival, and the planning begins. Three hours are spent pondering over whether we should try something other than roast lamb to impress and surprise, before the family rises up in protest and demands lamb. Lamb it is. Do we go with Heston?s anchovy-infested leg? Mother says yes, family says no. Mothership wins but forgets anchovies on the shopping list. Mother ? 0, Family ? 2.

Family Friends arrive laden with cakes, Florentines, out-of-date figgy pudding and fresh ideas on Heston?s lamb (but luckily no anchovies).

Family Friends have a brilliant chef in their midst who asks, somewhat foolishly, if she can bring anything along. One phone call later and Family Friends arrive laden with cakes, Florentines, out-of-date figgy pudding and fresh ideas on Heston?s lamb, but luckily no anchovies. Fathers swiftly retire to the back room to look at wine and avoid their wives? incessant chat.

So far this weekend I have sampled six different cakes and four puddings. To the distress of various good and foolish people who gave up chocolate for Lent, tiramisu was served, shock horror, last night, before the end of Lent. The dilemma they faced.

Today?s pudding however holds no difficulties for those who have decided to make their lives that little bit worse by giving up chocolate; it is a fresh, light, and generally superb pudding to follow a large roast. I present my mother?s hazelnut roulade, because I have learnt you should always trust your mother in these matters. It has technical moments, but these are paid back in full in the awe of the recipients.

Ingredients:
6oz chopped hazelnuts
4oz caster sugar
4 eggs (separated)
A ?generous splash? of brandy
2 punnets of raspberries
? pint double cream

Method:
1. Preheat oven to 180C and line a Swiss roll tin (on the assumption that you are on holiday, read at home with access to superior utensils than at university)
2. Whisk the egg whites into stiff peaks and set aside. Clean the whisk well before doing the next bit.
3. Whisk egg yolks and caster sugar together, add the brandy and chopped hazelnuts and carefully fold in the egg whites using a metal spoon.
4. Spread into the tin and cook for about 15 mins until slightly golden and spongy. Not too much otherwise it will break later. Leave to cool.
5. Whip cream and prepare for the Tricky Bit.
6. Flip the roulade onto a piece of baking paper sprinkled with icing sugar. Spread with cream and scatter raspberries artfully across. Roll the roulade along the long side, so you have a log. Sprinkle with more icing sugar to disguise any cracks that may have appeared, and serve to awed audience.

Mischief managed.

Source: http://www.nouse.co.uk/2013/03/31/let-them-eat-cake/

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Etisalat launches Managed LAN Switch service for businesses ...

The new service aims to ensure the high performance of client networks while keeping businesses focused on their core activities.

Etisalat's Managed LAN Switch service will include the supply, installation and configuration of LAN Switches - from multi-vendors; testing and commissioning; proactive 24x7 monitoring and remote management, as well as on-site support and maintenance of hardware in the event of faults on customer premises. The proactive monitoring and management will be delivered through a comprehensive solution managed at Etisalat's Customer Network Operations Center (CNOC).

Managed LAN Switch service serves as a single source for clients to access Etisalat's expertise, technology and infrastructure. Customers can access Etisalat's advanced information and communication technology (ICT) capabilities and benefit from a seamlessly managed data platform for future business growth and productivity through unified communications and security services.

Abdulla Hashim, Senior Vice President of ICT at Etisalat, said: "The new service addresses the growing importance of LAN reliability in customers' businesses. In addition to reducing the risks, complications and costs associated with the management and maintenance of LAN switches, Etisalat's Managed LAN Switch service will enable customers to innovate more rapidly, compete more effectively and maximize the value of their network investment."

The launch of the service has expanded Managed Services portfolio to include Managed WAN, Managed Secure Connect (a Unified Threat Management solution), Managed Web and email security, Managed Voice/PBX and Managed Remote Access. This has helped address all ICT solution requirements of our business customers."

Etisalat also provides a service dashboard through a dedicated and secured online web portal, allowing customers to access and view their status report on device availability, CPU utilization, bandwidth utilization, traffic utilization, ports availability, and much more.

Source: http://www.ameinfo.com/etisalat-launches-managed-lan-switch-service-335779

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Monday, April 1, 2013

I'm From Nicosia, Cyprus. ? I'm From Driftwood - Daily gay, true stories

I was only 16 when I realised that I was a lesbian, when a lot of the relationships that I had with guys failed, just because I felt that something was wrong with me.

My lesbian love story started when I was in high school. I met a strange girl in 2010 and we became friends. She also supported me through a difficult period of my life. A year after, we understood that we were in love with each other so we started dating. After a year of a beautiful relationship, one of my girlfriend?s relatives found out about our ?wrong? relationship, went to my house and told all the information he knew about us to my parents, plus he added a lot of lies about me, saying that I?m a whore, that I lured my girlfriend to lesbianism and more. My parents were so upset with me because I did not tell them absolutely anything and they supported my girlfriend?s family.

As a result, it was forbidden for us to meet, or have any contact ever again, or her relatives would harm my family. That was their last threat. My girlfriend?s mother changed her school, phone number and house, just because she wanted to keep her daughter away from me. My parents did not accept me the way I was, as I never came out to them, so I lost their trust too. I was so upset that I cried almost every moment of the day. All of my friends had abandoned me as they didn?t want to be involved with me and my problems. The only person who stayed with me was our common best friend who was supporting both of us and I?m still so thankful for her!

After all this hell that we?ve passed through, I decided to start my life again without her. I started having love partners just to forget her. That was the most stupid thing that I?ve done in my life, as I started drinking and I regret about it nowadays. I did not understand that I would never forget her. My feelings for her were growing every day more and more and I could not live a minute without thinking about her.

A few months after our breakup, I went to find her when I got the chance to do so. She was shocked when she saw me and asked me the reason of my coming, as I replied to her, ?I just wanted to see that you?re alright.? Then her eyes were filled with tears, but our conversation continued to be cold and strict. From that day, we started secretly talking again and I was over the moon!

Two months later, we connected our lives again and from that day we started dating again. We promised to each other to be careful not to be discovered until we finish high school and from that day we never cared about what people said about us. My parents have accepted me for who I am and realised that I am happy with this person. As for her mother, I don?t think that she?ll ever accept our relationship, which breaks my girlfriend?s heart but we have chosen this difficult path by ourselves, so we have to face the difficulties of the society we are living in. Plans for the future and the wish to move to a European country is the only hope that we can have for a better life.




Tags: coming out, Cyprus, discrimination, family, homophobia, International, lesbian, love, Nancy Ponte, Nicosia, relationships, teenager

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Source: http://www.imfromdriftwood.com/im-from-nicosia-cyprus/

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